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11/21/2017

Tesla has debuted a Powerbank charger for Android and iOS phones that it claims will "deliver maximum battery capacity." The $45 charger has a USB as well as Apple's lightning cable option, allowing iPhone users to directly plug in.

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Tesla, Android, iOS, Apple, iPhone
11/21/2017

Gatorade's latest ad from TBWAChiatDay features Serena Williams cradling her daughter, who has been confirmed as a body double, while telling her why sports are important. In the ad Serena says, "Sports will teach you to be strong. You'll discover the power and grace of your body."

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Gatorade, Serena Williams
11/21/2017

Heineken uses data to adjust production and to guide planning. The beer brand has also leveraged the internet of things with an LED-lighted beer bottle called Ignite that reacts to music.

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Forbes
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Heineken, AI
11/21/2017

Social network Lego Life has reached 3 million downloads and has added 700,000 users during the past month, but rapid growth has presented a challenge. Internal processes were not agile and rollout of features took too long until developers and creative teams worked more closely together, Senior Global Director Robert Lowe says.

11/21/2017

Jonathan Chan outlines seven tips for creating viral Instagram content, including establishing a clear voice, relying on user-generated content and regrams, and using hashtags. Your Instagram profile should also include exclusive content and giveaways, a bold design that stands out from the crowd, inspiration for conversation and video, Chan writes.

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MarketingProfs
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Jonathan Chan
11/21/2017

As a freelance designer it's important to build a name for yourself in order to stand out from the crowd and generate business. Social media expert and content marketer Natalie Steers' advice for succeeding as a freelancer includes blogging to maximize your online presence, networking online and in person, using online marketing tools and seeking client referrals.

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Creative Bloq (UK)
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social media
11/21/2017

Trocafone's online market for used electronics helps consumers in Brazil and Argentina afford devices that high taxes might otherwise put out of reach. Now the company has raised $15 million to pursue other emerging markets.

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TechCrunch
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Brazil, Argentina, $15 million
11/21/2017

Android Pay has made its Latin American debut in Brazil and expanded its reach in Europe with a launch in the Czech Republic. The service is also about to launch in Slovakia, at which point Android Pay will be active in 18 countries globally.

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Android, Latin American
11/21/2017

At 53% penetration, Kenya ranks among the leaders in internet access across Africa with only South Africa and Nigeria scoring higher, according to market researcher Consumer Insights. Ninety-nine percent of these connections are through mobile phones, the research notes, adding that Kenyans prominently express a desire for even speedier connections.

11/21/2017

Drivers will be able to get live updates on a rider's location with a new feature on Uber's app. Another update is a gift option with which riders can order an Uber for a guest even if the guest has no smartphone.

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AppleInsider
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Uber