Small Business
Top stories summarized by our editors
7/17/2018

Gas prices have reached a high point, and that can take a bite out of small-business budgets. Gabrielle Pickard-Whitehead recommends 10 ways to reduce the pain, including maintaining tire pressure and plotting the most efficient routes.

Full Story:
Small Business Trends
More Summaries:
Gabrielle Pickard-Whitehead
7/17/2018

Condescension, entitlement and only caring for the opinions of peers and higher-ups are telltale signs of arrogance, writes Joel Garfinkle. "Give space for people to think and evaluate what you are saying and use your communication skills to fully and properly explain," he writes.

Full Story:
SmartBrief/Leadership
More Summaries:
Joel Garfinkle
7/17/2018

Sales managers should look closely at "time in stage" data that shows how long it takes their representatives to move deals through each phase of the process, according to Fundera's Tommy McNulty. Brainshark's Jim Ninivaggi argues writing skills are important for today's sales reps, because many conversations with leads have shifted to email exchanges.

Full Story:
Forbes
More Summaries:
Brainshark, Jim Ninivaggi, Fundera
7/17/2018

Quality content is still the most important piece of any marketing strategy, writes Kostas Chiotis. Make sure written content is supplemented on social media with video, he adds.

More Summaries:
Kostas Chiotis
7/17/2018

Reduce friction in the lead-generation process by shortening lead-capture forms and cutting down on conflicting calls-to-action on your website, writes Pamela Vaughan. It's best to focus on a limited number of clearly stated CTAs on your blog, individual posts and other pages.

Full Story:
HubSpot
More Summaries:
Pamela Vaughan
7/17/2018

Federal Reserve Chairman Jerome Powell will give his semiannual congressional testimony on the Fed's monetary policy today. Powell will be presenting a formal report that shows the US maintaining steady growth and low unemployment in the coming months.

Full Story:
Reuters
More Summaries:
Jerome Powell, Fed, Congress
7/17/2018

Nimble has introduced Today Page, a customizable dashboard that provides information on deals in progress, appointments, tasks and other subjects in one place. Meanwhile, Nimble Mobile 3.0 "unifies contacts from mobile, cloud-based and desktop records into a comprehensive relationship manager," said Nimble founder and CEO Jon Ferrara.

Full Story:
Small Business Trends
More Summaries:
Nimble, Jon Ferrara
7/17/2018

Mobile apps can increase sales by providing incentives and rewards to customers, writes Ali Ispahany. Integrated shopping carts and push notifications from mobile apps also encourage users to make purchases.

Full Story:
Forbes
7/17/2018

Certain mistakes -- including making unjustified assumptions, failing to follow through on commitments and avoiding sensitive topics -- can hurt the quality of a mentoring relationship, writes Gwen Moran. "As a mentor, it's your job to have tough conversations sometimes," she writes.

Full Story:
Fast Company online
More Summaries:
Gwen Moran
7/17/2018

A package of measures known as the JOBS and Investor Confidence Act of 2018 would make several changes designed to help businesses access capital. Among other things, the legislation is designed to lower the cost of going public and modify the rules for confidential initial public offerings, per Rep. Jeb Hensarling, R-Texas.

More Summaries:
Rep. Jeb Hensarling, Bill